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	<title>Kennedy Media Group</title>
	<link>http://www.kennedymedia.com</link>
	<description>Professional Website Design</description>
	<lastBuildDate>Tue, 08 Sep 2009 20:24:31 +0000</lastBuildDate>
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	<item>
		<title>Best Practices: Naming Conventions</title>
		<description><![CDATA[This article is geared more for webmasters than anyone else.  If you are like me, and have to manage dozens of sites, then you know what a hassle it is to keep track of all the assets (layout files, stock photos, banners, etc) which go into a commercial site.
Over the years I&#8217;ve tried various [...]]]></description>
		<link>http://www.kennedymedia.com/2009/09/08/best-practices-naming-conventions/</link>
			</item>
	<item>
		<title>5 Completely essential elements every website NEEDS to have.</title>
		<description><![CDATA[There are 5 essential elements that every web designer needs to incorporate into their websites.  None of these is more important than the other.  They must all work in harmony in order to produce a website that is ready to be seen by the visiting public, and making it prime for converting those [...]]]></description>
		<link>http://www.kennedymedia.com/2009/06/15/5-completely-essential-elements-every-website-needs-to-have/</link>
			</item>
	<item>
		<title>Why do most websites fail.</title>
		<description><![CDATA[When a company decides to go online, and get a web presence, I don&#8217;t believe they fully understand what that entails as far as the impact on their operation.  I&#8217;m not saying they don&#8217;t know what the benefits are, I just don&#8217;t think they realize the full landscape of what they are stepping into. [...]]]></description>
		<link>http://www.kennedymedia.com/2009/05/28/why-do-most-websites-fail/</link>
			</item>
	<item>
		<title>Creating a link from your website to your podcast</title>
		<description><![CDATA[Ok, you&#8217;ve worked really hard and have managed to start your own podcast.  You&#8217;ve submitted it to the itunes store, and they have accepted it.  Now what.
If someone wants to subscribe to your podcast they have to search the iTunes Store via search or browse.
This is not a very good way to get [...]]]></description>
		<link>http://www.kennedymedia.com/2009/04/22/creating-a-link-from-your-website-to-your-podcast/</link>
			</item>
	<item>
		<title>Basic SEO (Search Engine Optimization)</title>
		<description><![CDATA[When designing websites, one must always keep in mind the SEO aspect of the site.  Many clients have often said, i&#8217;m not getting the traffic insofar as high numbers.  What you want to remember is that its not QUANTITY its QUALITY that you are searching for.  If you owned a construction company in the Rio [...]]]></description>
		<link>http://www.kennedymedia.com/2008/08/16/basic-seo/</link>
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